Sime Darby Convention Centre: A reason to celebrate!

It was supposedly another ordinary day in CC+J Adhaus (meaning: still pretty out-of-the-ordinary compared to most days). Just as we were packing up to go home, suddenly came the call that would change everything.

"Hello, Joescher?"

It was from the Sales & Marketing Executive of Sime Darby Convention Centre!

In case you're wondering, CC+J has been involved in a pitch for Sime Darby Convention Centre this last month. Featuring a grand total of THREE competing agencies (ourselves, the current agency and a hot new creative house) TWO rounds of presentations and only ONE winner to handle their ad and media budget for the coming year.

Preparing for the big day. Here, we're writing down the presentation slides on individual pieces of notepad paper to re-arrange the sequence. This simple exercise, coupled with rehearsals, helped us get the perfect flow to present our ideas in the simplest way possible. "If the message is not communicated crystal clear to the client, it is equal to zero" repeatedly emphasised Joescher. Yes boys and girls, presentation MATTERS!

Back to the phone call:

"Yes, Izreen?"

"We just finished our meeting. I have some good news and bad news for you. Which would you rather listen to first?"

"Erm...the bad." (Fingers crossed. Really, really crossed.)

She laughed. "I thought you would want the good news first."

"Haha. Sure. Anything."

"Anyway, the bad news is that there're some ads we need you to rush for us tomorrow morning."

"Uh-huh. And the good news?"

"You got the job!"

"YES!"

And the rest went down in CC+J history.

Our hearts danced as we celebrated this amazing chapter in CC+J's history. Amazing for how tremendously we had progressed and learned from previous pitches. Amazing for how hard the entire team - from the creatives to the suits - worked together to realise this dream. Amazing for how we never stopped believing, even in times of hopelessness where every mountain seemed too high.

And you know what's coming next - let's make Sime Darby Convention Centre famous!